State-by-state regulations are creating a complex roadmap for hemp beverage companies as the industry approaches
Many hemp beverage brands are choosing to launch through the three-tiered distribution system that alcohol
Founded in 2019 by Shareef El-Sissi, who brings two decades of cannabis industry experience, Terpene
Manufacturing hemp beverages is more complex than most brands expect. Choosing the right manufacturing partner
A Mainstream Channel for Brands
Kevin Fennessey spent four decades in the alcohol industry, from Seagram’s to Pernod Ricard to
State-by-state regulation is rapidly reshaping the Southeast hemp beverage market ahead of a sweeping federal
Cheech & Chong may be one of the most recognizable names in cannabis, but that
Getting cannabinoids into a beverage was the industry's first challenge. Ensuring they remain accurately dosed
The THC beverage market is still defining itself. Some brands are positioning THC drinks as
BUUZ Social Lubricant® was developed by Eybna, a terpene-formulation and botanical-ingredient company that has spent
12 years ago, William Kehler entered the alcohol industry with three brands he created, bootstrapped,
What soda, juice, tea, coffee, water, energy, and protein already figured out.
A breakdown of licensing costs, timelines, and compliance rules.
Behind every successful THC beverage is an infusion system that determines whether cannabinoids stay stable,
As consumers become more focused on wellness, hemp beverage brands are developing products around targeted
It’s what consumers want and expect
Peru's medical cannabis market has been around since 2017, when Law 30681 legalized cannabis for
For an emerging beverage brand, getting onto retail shelves is only half the battle. Keeping
A new competitive advantage for brands
A new survey from Ernst & Young (EY) spotlights how the beverage industry is evolving
Farmers First, Building a Beverage Brand From the Ground Up
Rosehip is gaining renewed attention as a nutrient-dense botanical with potential to differentiate functional beverages
What It Takes to Earn Shelf Space
Differentiation, Distribution, and Consumer Connection Are Key
Trade marketing is a common term you hear in the alcohol and beverage distribution industry.
In 2023, Minnesota enacted a law allowing hemp products to be sold in retail stores
Target's decision to start selling hemp-derived THC beverages marks a major milestone for the cannabis
When a data powerhouse like NielsenIQ starts tracking a category, it's a sign the industry
A wave of infused beverage brands flooded the market over the last few years. Now,
Ask ChatGPT which cannabis drink to try tonight. Ask Perplexity which CBD brand is actually
Researchers at Purdue University and the University of Connecticut have developed a bio-based thermoplastic made
NielsenIQ, or NIQ, is a consumer intelligence company that helps brands and retailers understand what
As hemp beverage brands race to secure shelf space in convenience stores, liquor stores, and
Circana is one of the biggest names in consumer-market research and analytics, and its Total
Understanding your packaging down to a can's liner is imperative when launching a cannabis beverage
Mostly operating under the shadow of the dry cannabis sector, the hemp beverage market is
As hemp-derived drinks reshape the beverage landscape, particularly across the Midwest, the companies making, distributing,
The cannabis beverage category has spent the last two years proving it is not a
There is a sourcing decision that separates cannabis brands with the most loyal repeat customers
A resealable aluminum beverage can has been one of those ideas the industry has chased


