Manufacturing hemp beverages is more complex than most brands expect. Choosing the right manufacturing partner is not as simple as finding someone to fill cans.
Understanding your packaging down to a can’s liner is imperative when launching a cannabis beverage brand.
As hemp beverage brands race to secure shelf space in convenience stores, liquor stores, and mainstream retail channels, many are discovering that the next challenge facing the industry is aluminum cans.
A resealable aluminum beverage can has been one of those ideas the industry has chased for decades without ever quite nailing it. A new collaboration between packaging technology startup Canovation and global can manufacturer CANPACK may be about to change.
Researchers at Purdue University and the University of Connecticut have developed a bio-based thermoplastic made directly from hemp-extracted cannabidiol, a finding that adds a significant new chapter to the industrial hemp story and signals growing commercial interest in CBD’s industrial use rather than a wellness ingredient.
Getting cannabinoids into a beverage was the industry’s first challenge. Ensuring they remain accurately dosed and perform as intended throughout the product’s shelf life is the next step.
Behind every successful THC beverage is an infusion system that determines whether cannabinoids stay stable, dose consistently, survive distribution, and deliver a predictable experience.
The cannabis beverage category has spent the last two years proving it is not a novelty.
There is a sourcing decision that separates cannabis brands with the most loyal repeat customers from those quietly cycling through SKU reformulations every 18 months. It is not the cannabinoid. It is not the hardware. It is not even the price point.
A new survey from Ernst & Young (EY) spotlights how the beverage industry is evolving and being reshaped by how people think about health, how they discover products, and how younger generations are changing things up.
