This is Where the FDA Stands on Hemp Beverages
June 8, 2026
Because of the federal government’s lack of oversight on cannabis, states have had to design their own laws to gain some control of the emerging market.
Because of the federal government’s lack of oversight on cannabis, states have had to design their own laws to gain some control of the emerging market.
When a data powerhouse like NielsenIQ starts tracking a category, it’s a sign the industry is taking it seriously.
NielsenIQ, or NIQ, is a consumer intelligence company that helps brands and retailers understand what people buy, why they buy it, and what to do next.
Circana is one of the biggest names in consumer-market research and analytics, and its Total Store Model offers a useful lens for understanding where hemp beverages fit into the broader retail landscape.
Mostly operating under the shadow of the dry cannabis sector, the hemp beverage market is burgeoning in 2026 and showing few signs of slowing down.
As hemp-derived drinks reshape the beverage landscape, particularly across the Midwest, the companies making, distributing, and serving them are carrying risks their commercial policies weren’t designed to cover.
Ask ChatGPT which cannabis drink to try tonight. Ask Perplexity which CBD brand is actually worth trusting. Watch what comes back.
BUUZ Social Lubricant® was developed by Eybna, a terpene-formulation and botanical-ingredient company that has spent more than a decade studying how plant compounds interact with the body’s receptor systems.
Founded in 2019 by Shareef El-Sissi, who brings two decades of cannabis industry experience, Terpene Belt Farms is an Oakland, California-based producer of hemp and cannabis essential oils and terpenes.
Peru’s medical cannabis market has been around since 2017, when Law 30681 legalized cannabis for medicinal use, scientific research, and pharmaceutical production; patient associations later gained cultivation rights in 2021.