About Hemp Beverage News (HBN)
We are veterans of the cannabis industry with years of experience bringing brands, retailers, and investors together in one place to do business. We are Jage Media.
Hemp beverages have emerged as one of the fastest-growing categories in the adult beverage industry, creating new opportunities for brands, retailers, distributors, and investors. As this new market takes shape, there is a tremendous opportunity, along with the challenge of navigating an evolving regulatory landscape.
At Hemp Beverage News, we deliver expert insights on building brands, improving operations, expanding distribution, growing retail partnerships, and staying ahead of changing state and federal regulations.
Most importantly, we’re building a community, and we want to tell your story.
The industry is moving fast. Let’s build it together.
Meet The Team
George Jage
CEO / Publisher
George Jage is a co-founder and CEO of Jage Media, and the producer behind leading cannabis and beverage industry events, including MJ Unpacked and the Hemp Beverage Expo. Before creating targeted trade experiences for the cannabis sector, he spent his career building and scaling industry-defining event brands across the retail and hospitality landscapes.
Pam Chmiel
Editor
Pam Chmiel is a New York City-based freelance writer and editor covering the cannabis industry. She produces and hosts the Innovating Cannabis and Hemp Beverage News podcasts. Before turning to journalism, she launched businesses across the non-profit, hospitality, and toy industries.
Our Mission
Our mission is to provide trusted journalism and practical business intelligence for everyone shaping the future of the hemp beverage industry.
Why HBE Stands Out
Curated Connections
Every attendee, exhibitor, and speaker is directly relevant to the business of hemp beverages. We bring together top-tier brand founders, multi-state distributors, compliance experts, and key retail buyers.
Industry Advocacy
Powered by the Hemp Beverage Alliance, our programming tackles the most pressing issues in the space—from navigating the complex, evolving legal landscape to mastering the operational challenges of scaling a beverage brand.
Unmatched Selection
HBE showcases the nation’s largest selection of hemp beverages all in one place, giving distributors and retailers a firsthand look at the innovations driving consumer demand.
Built for Business
HBE is engineered from the ground up to drive tangible commercial results. We move past the surface-level noise to deliver a curated environment designed for high-value B2B transactions and peer-to-peer learning.
What Today’s Wellness Consumers Want and What It Means for Hemp Beverage Formulation
What the Industry Says About Us
Join Us at the Next Expo
Whether you are a brand looking to scale your distribution, a retailer seeking the next bestseller for your shelves, or a supplier providing foundational ingredients, HBE is where you belong.